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  • Home
  • Principles
    • Strategy
    • Delivery
    • Attribution
    • Consulting & Training
  • Services
    • Service Components
    • Market Growth Analysis
    • Google Ads
    • Google Analytics 4
    • Google Tag Manager
    • Search Engine Optimisation
  • Help
    • Image Ad Specifications
    • Marketing Dashboards
    • Our Management Fees
    • Google Account Access
  • Blog
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    • Testimonials
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Google Ads

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Honoured to Judge the 2025 US Search Awards!

General, Google AdsBy Perry BernardMay 2, 2025

Here’s what promoters of AI powered marketing had to say about the problems with traditional marketing agencies.

Link Decoration Deprecation & the Death of the UTM

Google Ads, Google AnalyticsBy Perry BernardMarch 18, 2024

Link Decoration Deprecation – It’s a Thing! Watch out for the Death of the UTM.

How we Achieved 300% Revenue Growth for Our Client

Business News, Google AdsBy Perry BernardMarch 8, 2024

How we achieved 300% revenue growth for our client.

Choosing the right format for Google Display Ads

Google AdsBy Perry BernardJanuary 9, 2024

Choosing the right Display Ad format for you.

If you could double your business now, would you?

Google AdsBy Perry BernardOctober 4, 2023

If you saw an opportunity to double your eCommerce revenue overnight, would you take it?

How to reveal market size, share and growth opportunity

Brand SEM, Google Ads, Measurement for SEOBy Perry BernardSeptember 27, 2023

It’s worth actually asking your C-Suite exactly what it is they want.

Your Google Search Ads Aren’t Working

Google AdsBy Perry BernardAugust 10, 2023

3 of the most common reasons why a Google Search campaign isn’t working as planned.

The Google Ads Transparency Center

Google AdsBy Perry BernardJuly 25, 2023

Ads transparency for a safe and open internet.
– Google.com

Why we resigned from Google Partners

Google AdsBy Perry BernardMay 23, 2023

The Google Partners program was initially a great idea. But now?

How to Allocate Budgets to SEM

Google AdsBy Perry BernardJanuary 17, 2023

Just assigning a budget figure out of thin air might not work.

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