Built on proven digital marketing skills since 2004
RankPower Ltd is a Marketing Technology consultancy based in Auckland NZ. It’s backed with an extensive history in digital marketing since 2004.
We understand the needs of business managers and their desire to improve website performance for profitability and cost efficiency and want our clients to be successful first and foremost.
Perry enjoys a lot about technology, but especially the concept of Artificial Intelligence. His journey into digital marketing started in 2002 when he returned to university to study linguistics for the purpose of applying it to AI.
At the same time as studying full time, Perry started an online importer-retail company.
By 2008 Perry’s business was dominating Google search for the brand of products he was retailing. He was gaining nationwide attention for being an aggressive and effective online marketer, but the Global Financial Crisis eventually forced a change of direction.
In following years, and after having left a role providing digital marketing advice to SMEs, he had established himself as a trusted source of advice for contemporary and advanced Google Search Engine Optimization techniques. His own websites on the topic reaching national and global rank positions.
Perry’s interest in AI and foundation in linguistic studies ideally position him to appreciate and understand the complexities of Google’s AI system and deliver search marketing insights to his clients that are above and beyond others in the market. He has helped many clients reach market-dominating positions in Google search.